Insights
Vericast and Lenovo are taking a new approach to the physical in-store retail experience as we know it, aiming to create an in-store retail media network and experience.
Matthew Tilley sits down with Matt Bertucci from Lenovo and Hans Fischmann of Vericast — two powerhouses in in-store retail media solutions.
Vericast’s nCountR technology aims to democratize in-store retail media by offering solutions focused on transparency, depth of screen placement, and cost efficiency, enabling retailers of all sizes to participate effectively.
We’ve leveraged decades of experience and our vast knowledge of the consumer to build a MarTech solution that combines the power of a customer data platform with marketing functionality.
This Business to Human podcast episode discusses the dichotomy of consumer desires and how marketers can effectively respond.
Tech columnist and podcaster Neil C. Hughes sits down with Hans Fischmann from Vericast to explore the evolving world of data privacy and ethical marketing.
Despite industry challenges, the retail landscape is ripe with opportunities. o capitalize on this momentum, retailers must jump on crucial marketing trends to push forward and past their competitors this year.
This episode uncovers recurring themes and challenges faced by marketers today and features insight from marketing experts in industries ranging from real estate to restaurants.
At the recent World Retail Congress in Paris, France, Vericast VP Hans Fischmann highlighted the evolution of the retail industry during a panel session titled “The $100 billion revenue boost you just can’t ignore: Next-gen in-store media is here. Don’t let it pass you by,” hosted by WPP.