Industries

Your marketing strategies must quickly adjust to drive engagement

With the dramatic landscape shifts, keeping up with ever-changing consumer behaviors can seem daunting. But we’re here to help. Combining decades of consumer intelligence with top-notch technology, we’ll give you the information to stay informed about what your consumers want. And we’ll arm you with the tools to drive consistent engagement – from high-reach branding experiences to tailored creative delivery.

CONSUMERS WANT TO SAVE

Both print and digital media are crucial to getting the best deals. Done right, discounting can improve both brand perception and purchase metrics.

61%
of consumers say rising prices are their biggest shopping challenge
60%
of consumers say coupons and discounts are more important than ever
27%
of consumers say they look for who offers the best deals and sales

Source: Vericast Awareness-to-Action Study, June 2022

New Customer Journeys

Consumer shopping habits are shifting due to record-high inflation. Find out how you can win customers over before they buy.

See the research
59%
of consumers are shopping closer to home due to rising gas prices

SEE HOW WE’VE HELPED BRANDS GROW THEIR BUSINESSES:

Case Study

The Joint Chiropractic Increases Branded Search Volume with Print Ads

See the Proof
Case Study

Tire and Auto Services Client Sees Sales Climb by Adding Reach, Frequency

See the Proof

MARKETING RESEARCH

This Direct Mail Moment

Direct mail is a marketer’s dream. Direct to customers, shared within households, and fantastic in terms of ROI. And now, it is experiencing a renaissance, enabling you to deliver relevance straight to your customers’ mailboxes.

Get the ebook
This-Direct-Mail-Moment-Listing-644x434-Mar-2022-0300