After launching its ecommerce service in stores, a grocery chain aimed to boost awareness, drive engagement, and promote downloads of its mobile app.
By incorporating Vericast’s Digital Marketing solution into its existing omnichannel campaign, the retailer achieved impressive results by reaching a larger audience with a tailored message.
Discover how this retailer used a focused media mix to continuously engage and resonate with its ideal customers while avoiding message fatigue and driving record-setting response.