Insights

Our 2024 Retail TrendWatch is stuffed with data and strategies — including recommendations from Vericast industry experts — to help you make the most of the busiest shopping months of the year. Here’s a sneak peek of what you’ll find inside!

Vericast’s nCountR technology aims to democratize in-store retail media by offering solutions focused on transparency, depth of screen placement, and cost efficiency, enabling retailers of all sizes to participate effectively.

We’ve leveraged decades of experience and our vast knowledge of the consumer to build a MarTech solution that combines the power of a customer data platform with marketing functionality.

Watch our webinar on demand, where we uncover the latest insights on customer acquisition trends for 2024. Learn how to navigate the rapidly changing financial landscape and stay ahead of the competition.

Tech columnist and podcaster Neil C. Hughes sits down with Hans Fischmann from Vericast to explore the evolving world of data privacy and ethical marketing.

Krissie Krenz, director of print products for Vericast shares how marketers can use a variety of direct mail formats to enhance the efficacy of their existing campaigns, achieving win-win results for brands and consumers.

This playbook covers five of the most common challenges restaurants must conquer when engaging with today’s target consumer. It’s a step-by-step guide that offers effective digital marketing solutions to help restaurant marketers.

Restaurant operators are facing a dynamic market, with 55% of consumers dining out as much or more than before the pandemic.1 But competition is fierce, requiring a focused approach to drive traffic and secure your spot as a diner’s top choice.

In this article from Progressive Grocer, Curtis Tingle, chief marketing officer at Vericast, provides insight from Vericast’s recent Direct Mail Influence Study.