Business to Human Podcast

This podcast series explores the challenges marketers face in engaging people. Hear from innovative marketing and technology leaders as they share breakthrough strategies to connect businesses with the communities and people they serve.
Gift tag: 2024 Retail TrendWatch
Holiday 2024: Marketing Strategies for a Jolly Season

Our 2024 Retail TrendWatch is stuffed with data and strategies — including recommendations from Vericast industry experts — to help you make the most of the busiest shopping months of the year. Here’s a sneak peek of what you’ll find inside!

2024 Retail Trendwatch

Vericast’s 2024 Retail TrendWatch report provides insights into evolving consumer behaviors and preferences that are reshaping marketing strategies, equipping retailers to navigate and thrive during this crucial period.

Loyalty Program
You Have Loyalty Members. Now What?

Watch this webinar for insight into how today’s consumers perceive direct mail marketing and discover why direct mail could be the tool you need to gain their attention, trust and loyalty.

Business to Human with Hans Fischmann and Matthew Bertucci
Lenovo’s Hardware Fuels Retail Innovation

Vericast and Lenovo are taking a new approach to the physical in-store retail experience as we know it, aiming to create an in-store retail media network and experience.

Business to Human with Hans Fischmann and Matthew Bertucci
Episode 29: Lenovo’s Hardware Fuels Retail Innovation

Matthew Tilley sits down with Matt Bertucci from Lenovo and Hans Fischmann of Vericast — two powerhouses in in-store retail media solutions.

The Future of Retail Advertising: nCountR Revolutionizes In-Store Media and Digital Out of Home Advertising

Vericast’s nCountR technology aims to democratize in-store retail media by offering solutions focused on transparency, depth of screen placement, and cost efficiency, enabling retailers of all sizes to participate effectively.

Direct Mail Influence Study Report Webinar
Delving Into Direct Mail Engagement In The Digital Age

Watch this webinar for insight into how today’s consumers perceive direct mail marketing and discover why direct mail could be the tool you need to gain their attention, trust and loyalty.

Woman reflecting while looking at laptop
For Love of Marketing

We’ve leveraged decades of experience and our vast knowledge of the consumer to build a MarTech solution that combines the power of a customer data platform with marketing functionality.

Is Your Marketing Ready For AI and Data Science?

This on-demand webinar will guide you through the essentials of building a robust first-party data strategy that empowers your marketing efforts and sets you apart from the competition.